"Madrid is Chulo"
‘Madrid is chulo' reflects Madrid's unique way of living and its own style when it comes to squeezing out the good moments that life gives us. Madrid is joy and energy, the place to share countless experiences, whether gastronomic, cultural or leisure. Because that's what this city is like good atmosphere, endless hours of sunshine and friendly people. A city that you have to live like a Madrileño, even in the way you speak. That's why "here we say 'chulo', not 'cool'", because that's Madrid.
More information: www.esmadrid.com